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SEO Executive

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities. You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities:

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Optimize copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion and optimization
Research and implement search engine optimization recommendations
Research and analyze competitor advertising links
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly
implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to
improve SEO positions for target keywords.

Qualifications:

Degree in Marketing or a related field.
A proven track record of successful SEO experience.
Solid understanding of performance marketing, conversion, and online customer
acquisition.
Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
In-depth experience with website analytics tools (e.g., SEMrush, Ahrefs, Google
Trend, SimilarWeb, AnswerthePublic, SpyFu, Google Search Console, NetInsight,
Omniture, WebTrends)
Knowledge on web analytics platforms such as Google Analytics will be an add-on.
Experience with A/B and multivariate experiments.
Working knowledge of HTML, CSS, and JavaScript development and constraints.
Knowledge of ranking factors and search engine algorithms.
Up-to-date with the latest trends and best practices in SEO and SEM.
A highly goal-oriented individual and has excellent communication skills.
Open minded, curious and a strong problem solver.

Experience – 2 to 3 years

Salary – Neg Job

Location – Andheri (E)

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By clicking the “I Accept” checkbox below, you expressly make the following representations and warranties and give your consents as described : Imaginarium collects your personal data for the purposes of managing Intercom’s recruitment related activities as well as for organizational planning purposes globally. Consequently, Intercom may use your personal data in relation to the evaluation and selection of applicants including for example setting up and conducting interviews and tests, evaluating and assessing the results thereto and as is otherwise needed in the recruitment processes including the final recruitment. Imaginarium does not disclose your personal data to unauthorized third parties. However, as a global corporation consisting of multiple affiliated companies in various countries, Intercom has international sites and Intercom uses resources located throughout the world. Intercom may from time to time also use third parties to act on Intercom’s behalf. You agree to the fact that to the extent necessary your personal data may be transferred and/or disclosed to any company within Intercom group of companies as well as to third parties acting on Intercom’s behalf, including also transfers to servers and databases outside the country where you provided Intercom with your personal data. Such transfers may include for example transfers and/or disclosures outside the European Economic Area and in the United States of America.

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